“How is Tokyo perceived from around  the world?”
							
						
						
						
							
								Tokyo ranks as the second
								most creative city
							
							 in the world for two consecutive years.
						 
						
							
							
								
									
Which city do you think is the most creative?
									
								
								
									
									
									
										
											
											
												Answers collected in 2024
											 
										 
										
											
											
												Answers collected in 2023
											 
										 
									 
								 
							 
						 
						
							DATA: Cities Perceived as Most Creative (Innovative and Original)
							
								- The survey conducted in January 2024 targeting residents from five cities: Tokyo, New York, London, Paris, and Milan.
- Participants selected one city from a curated list of 30 global cities.
- The 30 cities were chosen based on the Top 50 cities for Gross Regional Product (GRP) according to a January 2015 report by the Brookings Institution, an American think tank.
- If countries had multiple cities in the list, a maximum of two cities per country was included.
 
					 
					
					
						
							
One thing that hasn’t changed 
since last year
						
						
						
							
“While the scores in Milan, New York, and Paris 
are on the rise,
							
								Japan’s creative 
								 confidence
								remains extremely 
								low.”
							
							
								Japan’s creative confidence
								 remains extremely low.”
							
						
						
							
							
								
									
Do you consider yourself to be creative?
								
								
							 
						 
						
							
								- The Survey conducted in January 2024
 Participants: Men and women aged 10 to 60 living in each city.
 Sample size: Tokyo 250, New York 100, Paris 100, London 100, Milan 100.